Born in Masterton, 1981
It started with a simple idea: farmers should be able to see where their business stands and what's coming next.
Today more than 10,000 farmers, growers and their advisors across New Zealand and Australia use Farm Focus to do exactly that.
First origins
The founding team of CRS Software in the early 1980's.
The technology has changed a lot since 1981. The job hasn't: make the financial side of farming easier to understand.
CRS Software sets out to help farmers use computers to manage the money side of the farm.
Cashmanager RURAL becomes Farm Focus, so your numbers are up to date wherever you work.
Payroll, Farm Assistant and in-app insights that flag what needs your attention.
See where your business stands and what's coming next, free for 30 days.
Start your free trial
"People have often said to us, 'You own a software business.' I've always said we're actually in a people business. The software has just been our way of helping farmers."
Brian Eccles, joined in 1989 and went on to own the business
That's why every new customer gets a free set up call with a real person, and why customer feedback still shapes what we build. Some of our customers have been with us for 20 or 30 years. They've told us when we've got it right and when we haven't.
We also work alongside rural accountants, advisors and banks, so the numbers you keep are ready for conversations about borrowing, performance and what's next.
Farm Focus brings your GST, cashflow, budgets, livestock reconciliation and reporting into one place. Farm Assistant answers questions about your numbers, and new insights flag what deserves a closer look, like cashflow pressure ahead of mating or summer.
The decisions stay with you and your advisors. Farm Focus just makes the picture clearer.
"With Farm Focus it's easy to dip in and out and, by doing a bit of work regularly, I'm not confronted with a pile of information that has to be dealt with immediately."
Graeme Evans, fourth-generation farmer on one of Masterton's original 1850s blocks at Upper Plain, and a customer since the Cash Manager days. Read Graeme's story
Farm Focus keeps your budgets, GST and reporting in one place, backed by a free set up call, so you spend less time on paperwork and more time on the farm.
Try Farm Focus free for 30 days
