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Products & Features
Products
Farm Focus
All-in-one farm financial management software for farmers & growers and their teams
Focus Advantage
Have a new venture or equity partnership you are wanting to do the numbers for? Use Focus Advantage for free.
Focus Workspace
Bring together your team and the farms they work on all in one place.
New
Farm Focus Test Paddock
Help us help you! Test new features, give us feedback, we fix, and everyone wins. Short surveys, emails, or calls. Be specific - we’re listening.
Features & Benefits
For farmers
Farm Focus is designed and built for farmers, by farmers.
For professionals
Strengthen your relationships with your farming clients and help them reach their financial goals
All features
Strengthen your relationships with your farming clients and help them reach their financial goals
Product Releases
We are always working on improvements and ways for you to work smarter, not harder. Explore our latest innovations.
Latest Release Features
🔍Clearer insights in your reports with AI Summaries
AI summaries make your Farm Focus reports clearer and faster to understand.
They explain the key points in plain English. Try AI summaries today.
🏦Australian bank feeds are finally here!
Farm Focus now connects directly to Australian banks, so your transactions flow into your database automatically, no more CSVs, no more double handling.
🔄
Mobble and Farm Focus are in sync!
We’ve partnered with Mobble to deliver a new integration that syncs non‑financial livestock events, like births and deaths, between both platforms.
Read Product Releases
Company
Features & Benefits
For farmers
Farm Focus is designed and built for farmers, by farmers
For professionals
Strengthen your relationships with your farming clients and help them reach their financial goals
Company
About us
We have been supporting farmers since 1981
News and updates
Get up-to-date news from our team and sector
What's New?
Farm Focus and DairyNZ partner to help deliver smarter, faster benchmarking
Two of New Zealand’s key rural data organisations - DairyNZ’s DairyBase and Farm Focus - have formed a new partnership that aims to remove data duplication and help provide more timely, useful benchmarking insights for farmers.
Read Article
Saving End of Year Headaches - Focus on Dairy
Farmers are finding innovative new ways to make money and smooth out the revenue stream, writes Blair Rooney.
Read Article
Read more news and updates
Pricing
Resources
Resources & Education
Help Centre
Use our Help Centre to explore ways of using Farm Focus the best way possible
New
On The Tools Podcast
Practical, honest discussions about the tools, services, and approaches farmers are using to make better decisions and run stronger businesses.
Webinars and Education Events
Stay informed and get the most out of Farm Focus with our expert-led Webinars and Educational Events.
Resources Hub
Get access to our exclusive resources and webinars.
Training and services
Enhance your skills with our expert-led professional training services
Partners
ANZ
Discover our partnership with ANZ Bank and see how our collaboration is strengthening the sector.
New
Partner Program
Get exclusive benefits and grow your practice with New Zealand's leading farm financial management software.
Rabobank
Discover our partnership with Rabobank and see how our collaboration is strengthening the sector.
Rural Professionals
Learn about Farm Focus and its features and find new ways to support your clients.
New
Customer Stories
Meet our customers and partners, hear their stories and discover how they use Farm Focus for their businesses.
Resources Hub
Farm succession guide
Our free
Farm succession – Getting started
guide is designed to give you a better understanding of why succession is so important
Download Guide
Planning & Reporting
Creating a great working farm plan with minimal effort can be simple – you just need to know where to get started.
Download Guide
Explore more resources
Other Resources
Rural Support Resources
Farming is one of the most challenging industries to navigate. With constant changes in legislation, compliance requirements, and market conditions, it’s not a matter of
if
you’ll need support—but
when
.
Get Support
Log in
New Zealand
Australia
Sign up / Start 7 day demo
Leadership Team
We are excited to introduce our dedicated Leadership Team, a group of experienced professionals committed to driving success and innovation at Farm Focus.
Senior Leadership Team
Marie-Claire Andrews
Chief Executive Officer
marie-claire@farmfocus.com.au
Greg Senior
Head of Business Operations
greg.senior@farmfocus.com.au
Sally Rutherford
Head of Product
sally.rutherford@farmfocus.com.au
Becs Heming
Head of Customer
becs.heming@farmfocus.com.au
Blair Rooney
Head of Growth
blair.rooney@farmfocus.com.au
Want to get in touch with us?
Call our friendly team on
0800 888 080
and they will be able to put you in contact.
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